Business

Select a peer-reviewed article from the university library, agency website, or GAO report dealing with some aspect of Port Development, involving ports and networks of services and how port policy impacts them.1. Prepare a minimum of 10 slide PowerPoint Presentation dissecting the article that was selected. The presentation should be in APA format citing appropriate sources. Remember that as with all papers this too needs a separate title and reference page. This assignment will be graded on content, grammar, and format. Each PowerPoint slide needs to show depth, detail, reference to the text materials (use quotation marks/citations when material is copied word for word) and real-world examples to support any general points. Keep your submissions concise, focused, and succinct. Quality is preferred, and not quantity of verbiage.Submit each assignment presentation in APA format with supporting references.

MatricesAssignment InstructionsComplete a case study of ABC Corporation (your instructor will assign the specific company for the case study at the beginning of Module 2) . You will find the case in the case section of the text.A formal, in-depth case study analysis requires you to utilize the entire strategic management process. Assume you are a consult asked by the ABC Corporation to analyze its external/internal environment and make strategic recommendations. You must include exhibits to support your analysis and recommendations.The completed case study must include these components, portions will be submitted over modules 5, 6, and a final compilation in module 8.· Cover page (must include the company name, your name, the date of submission, and a references page; the document must follow current APA guidelines) A total of 12 – 15 pages (for all three parts, combined) of narrative text, this does not include the financial statements, reference pages, or matrices· Reference page (follow current APA guidelines)· Historical Financial Statements, Projected Financial Statements, NPV Calculations and a Cost Sheet for the strategy in an Excel document· Matrices, which must be exhibits/attachments in the appendix and not part of the body of the analysis (The Strategy Club has excellent templates/examples for exhibits and matrices: http://strategyclub.com/free-student-template/)Deliverables for Case Study: Matrices Assignment1. Existing mission, objectives, and strategies.2. A new mission statement (include the number of the component in parenthesis before addressing that component). Great mission statements address these 9 components:· Customers: Who are the firm’s customers?· Products or services: What are the firm’s major products or services?· Markets: Geographically, where does the firm compete?· Technology: Is the firm technologically current?· Concern for survival, growth, and profitability: Is the firm committed to growth and financial soundness?· Philosophy: What are the basic beliefs, values, aspirations, and ethical priorities of the firm?· Self-concept: What is the firm’s distinctive competence or major competitive advantage?· Concern for public image: Is the firm responsive to social, community, and environmental concerns?· Concern for employees: Are employees a valuable asset of the firm?3. Analysis of the firm’s existing business model.4. SWOT Matrix and Analysis (comes from researching the firm, industry, and competitors). It is important to know the difference between causes and effects in the SWOT analysis. Causes are important, not effects. Focus on internal and external analysis when completing this matrix. This matrix should be based on research and contain quantifiable metrics. There should be 8-10 items in each quadrant, with research support for each item.5. Once the SWOT Matrix and Analysis is created, construct the TOWS also known as the Bivariate Strategy Matrix.6. Group Map – create this based on the firm as a whole or a specific SBU, clearly identify which method you chose and why.7. Competitive forces analysis, use PESTLE and Porter’s Five Forces as the foundation for this analysis. Clearly identify the factors that are impacting the firm, research is required to support the position taken in your narrative.Place the results of the Case Study: Matrices Assignment, in a single document and post it to the Case Study: Matrices Submission Link in Module 5.Page 2 of 2

Develop a 250-word essay (just one page) on why Ethics is important for Penetration Testing in the cyber domain. Select two examples from research on the Internet (instances where ethics has proved to be an issue) and write your paper around those examples. Please cite your references. The two (or more) references should provide evidence for reasons why pen testers need to scrupulously obey the law and/or always behave in a trustworthy, above-board, ethical manner. Please convert your paper into PDF format and submit it via Canvas

Questions for Discussion:The textbook talks about values (CH 5) which represent the basic convictions that we all have. They contain a judgmental element because they carry an individual’s ideas about what is right, good, or desirable. Many of our values are established in our early years by our parents, and other values come later from teachers, coaches, friends, and/or colleagues. There has been a lot of research about Generational Values. Based on your Generation, answer the following:1. What is your generation? (Baby Boomers approximately 1946-1964, Gen Xers approximately 1965-1979, Millennials approximately 1980-1995, or Gen Z approximately 1996-2012)2. What do you like most about it?3. What strategies can we use when communicating with different generations?Answer the following questions by referencing Exhibit 5.3: Holland’s Typology of Personality and Congruent Occupations:1. Which personality type fits you the best, and what occupation(s) would be a good fit based on this information?2. The concept of person-organization fit tells us that people are attracted to organizations that match their values. When searching for an internship or full-time position, how will you find organizations that match your values? (company website, reviews, news stories, etc.) Provide examples of what you will be looking for (ethical company, innovative company, supportive/learning culture, etc.).

Do you think that MTV’s future lies mostly in its international operations? Explain your reasoning.What types of political, economic, and competitive challenges does MTV Networks International face by operating worldwide?How has MTV Networks International overcome cultural differences to create a world brand?By definition, would you consider MTV a multinational business? Explain why or why not? What advantages would MTV have if it were a multinational organization?

Discussion Question – CLO 6The opening statement on the website of the Organization of Petroleum Exporting Countries (OPEC) says its members seek “ … to secure an efficient, economic and regular supply of petroleum to consumers, a steady income to producers and a fair return on capital for those investing in the petroleum industry.” To achieve these goals, OPEC attempts to coordinate and unify petroleum policies by raising or lowering its members’ collective oil production. However, increased production by the United States, Russia, Oman, Mexico, Norway, and other non-OPEC countries has placed downward pressure on the price of crude oil.Please explain:To achieve these goals of stable and fair oil prices, what must OPEC do to maintain the price of oil at its desired level?How easy it is for OPEC to achieve this goal? (Chapter 9, Problem15)Activity 3 – CLO 6Please analyze the following scenario by incorporating your learning from Chapters 9 & 10 of your textbook and answer the question:Coca-Cola and PepsiCo are the leading competitors in the market for cola products. In 1960 Coca-Cola introduced Sprite, which today is among the worldwide leaders in the lemon-lime soft drink market and ranks in the top 10 among all soft drinks worldwide. Prior to 1999, PepsiCo did not have a product that competed directly against Sprite and had to decide whether to introduce such a soft drink. By not introducing a lemon-lime soft drink, PepsiCo would continue to earn a $200 million profit, and Coca-Cola would continue to earn a $300 million profit.Suppose that by introducing a new lemon-lime soft drink, one of two possible strategies could be pursued:PepsiCo could trigger a price war with Coca-Cola in both the lemon-lime and cola marketsCoca-Cola could acquiesce and each firm maintains its current 50/50 split of the cola market and split the lemon-lime market 30/70 (PepsiCo/Coca-Cola).If PepsiCo introduced a lemon-lime soft drink and a price war resulted, both companies would earn profits of $100 million. Alternatively, Coca-Cola and PepsiCo would earn $275 million and $227 million, respectively.If PepsiCo introduced a lemon-lime soft drink and Coca-Cola acquiesced, they can split the markets.Please explain, as a manager at PepsiCo,How you can convince your colleagues that introducing the new soft drink is the most profitable strategy by explaining the reasoning and theoretical analysis (Chapter 10 – Problem13).

You should prepare an Individual Entreprential Opportunity Paper. Your paper should be between one and a half and two pages in length, single-spaced, use 12 point font and 1” margins, and include the following:- Business concept: Brief description of the opportunity, including what prompted the idea. Think of this as an elevator pitch.- Relevant trends: Information regarding potential size and attractiveness of the market (e.g., rapid growth versus a niche, long-term demand versus short-run trend).- Key data: Information resources available. Include sources- Obstacles and barriers: Impediments to opportunity- Skillsets: Resources that you bring to the opportunity- Competition: Existing and potential rivals.

Do you have what it takes to be a successful franchisee? Start by making a list of your interests and skills, and do a self-assessment using some of the suggestions in chapter 4. Next you need to narrow the field of thousands of different franchise systems. Go to Franchise Handbook Online(http://www.franchisehandbook.com (Links to an external site.)) where you will find articles with checklists to help you thoroughly research a franchise and its industry, as well as a directory of franchise opportunities. Armed with this information, complete the following requirements.Describe the selected franchise opportunity and the franchisors in the transaction.Develop a questionnaire containing a minimum 5 questions to evaluate a prospective franchise.Describe the franchise financial obligation.If you had the necessary financial resources to acquire the franchise are you ready to be a franchisee? Explain why or why not?

Requesting 200 words response to the following post using at least three substantive peer reviewed scholarly journal articles to provide those substantive replies.Key Term and Why You are Interested in ItThe Key Term chosen for this discussion board is Values and Attitudes. The reason for researching this key term is for professional and personal reasons. In the near future, I would like to work for a large, global company and will need to know basic courtesies and customs of the countries in which my company works closely with. Every region or country is unique and one can easily offend or off-put someone from another culture, losing the ability to conduct business. It is increasingly more important for employees of global companies to be culturally sensitive and aware of these values and attitudes, otherwise that employee may lose their job as a result of losing business for the company, or at best, be looked over for a certain position or promotion.Explanation of the Key TermValues are inherent beliefs in a culture about what is right or what is wrong and what acceptable behavior and norms are expected of those in society (Satterlee, 2018). Stemming from values and related to values, are attitudes which are a, “manifestation of values, beliefs, feelings, and states of mind” (Satterlee, 2018, p. 47). There are differences between attitudes in different countries and can include the concept of time, approaching change, gender roles, and social status. For example, each culture has their own concept of time and how it should be managed or its influence on certain consumer choices (Satterlee, 2018). With change, some cultures view change as normal and healthy and welcome it, while others prefer to train people in their respective roles with little deviation (Satterlee, 2018). In regards to gender roles, some cultures encourage and may expect women to work outside the home, while others do not (Satterlee, 2018). Lastly, social status includes whether or not a culture believes in set social classes and if it is acceptable for people to move up or down those classes (Satterlee, 2018).Major Article SummaryThe article chosen for summary is a study comparing similarities and differences between Georgian and Macau consumers in regards to how their time orientation affects their advertising attitudes (Kaynak et al., 2013). Both of these cultures, while both technically Asian, have different attitudes in regards to the concept of time and time orientation has been found to be very influential in consumer choices (Kaynak et al., 2013).The article briefly views and summarizes the research previously done in literature on time orientation and various cultural frameworks, such as Hall’s monochronic and polychronic cultures, and high and low context cultures (Kaynak et al., 2013). The article states that the motivation for the study comes from a study done in 2005 by Rojas-Mendez and Davies, which studied advertising avoidance behavior with participants from Britain and Chile (Kaynak et al., 2013). The researchers of the present study chose Georgia and Macau because of their time orientation differences, as Georgia has close cultural proximity to Eastern Europe and Macau is close in culture to Hong Kong (Kaynak et al., 2013).The researchers formed their conceptual model on the fact that culture influences a person’s concept of time, which then leads to attitudes towards advertising, which then leads to advertising avoidance or acceptance (Kaynak et al., 2013). For example, less educated individuals have a more present time orientation and are more traditionally-minded which results in the belief that creating a better future and advertising in general are useless, which then results in a more advertising adverse view (Kaynak et al., 2013). However, more educated individuals view time with a future orientation and seek to improve their present and future, therefore they are more accepting of advertising, believing it to be worthwhile because of its future benefits (Kaynak et al., 2013). As a result, the researchers formed the hypotheses that past time oriented consumers will demonstrate advertising avoidance and that present and future time oriented consumers will demonstrate advertising acceptance (Kaynak et al., 2013). Subsequently, these attitudes will then influence whether or not the individual utilizes advertising. Additionally, the study was primarily conducted through research on past literature as well as through questionnaires sent to individuals representing the two countries (Kaynak et al., 2013).The study’s findings concluded that those from Macau were more future-oriented in their concept of time and so were more accepting of advertising and its utilization, whereas those from Georgia tended to be more past-oriented in their concept of time and so were less accepting of advertising and its utilization (Kaynak et al., 2013).DiscussionThe article that I have cited and summarized specifically falls in line with the cultural attitude towards the concept of time, or time orientation. The article studies two different cultures and their view of time which then influences their attitudes towards advertising. With time management, some cultures view advertisements as positive and worthwhile because it adds to their future benefits (Kaynak et al., 2013). Other cultures view advertisements as a waste of time because it does not add to their present value (Kaynak et al., 2013). It was found that Georgia values are more polychronic in its time orientation and so individuals are more traditional and follow the belief that events should happen naturally and in its own time (Kaynak et al., 2013). Macau values, however, are more monochronic in its time orientation and so individuals are more future-oriented and view time as important and that it should be used as efficiently as possible (Kaynak et al., 2013). Such information is useful to a global company who wishes to set a marketing strategy in place and work with associates of the host culture, specifically in regards to advertising, and needs more information on a country’s attitudes towards time.The work that I cited relates to the other works that I researched, in that they all fall under values and attitudes within business. One article that I researched, compares individuals from several different countries and how their cultural values and attitudes towards relational favoritism amongst managers is viewed. Another article I researched, sought to better understand the specific values and attitudes that can influence international marketing models and research and what makes them effective or not. A third article I researched, studied how societies transmit cultural values and attitudes at a micro level, for example through imitation, and at a macro level, like through institutions. A fourth article, analyzed the corporate values of a company that originated in Denmark and its attempt to bring those values over into their company in Bangalore, India and how those values were interpreted by the employees there. Finally, I chose to cite the article that I did because it specified an area under values and attitudes, which was time orientation, and how it related to advertising and marketing.

In order to be profitable, the business will need to either increase revenue or decrease expenses. Make three recommendations on changes to the Product, Price, Promotion and/or Place that would be likely to increase revenue, decrease expenses, or both. Be creative and have fun with your ideas!Here are some examples of questions you could ask to help with your analysis:What changes could be made to the product to reduce variable costs?What changes could be made to prices to increase revenue, and how would you justify those price changes?Is increasing price the only viable pricing strategy, or could lower prices lead to increased orders beyond the bistro’s BEP?What changes could be made to promotions (e.g., advertising, discounts, sales, loyalty programs) to increase the number of orders per month, remembering that promotions are expenses?After you calculate BEP, make three recommendations and be sure to explain why you believe your recommended changes could achieve the business objectives of reaching profitability by either increasing revenue or decreasing expenses, and recalculate the BEP based upon your recommendations to ensure that your recommendations result in profitability.