Business

Write a substantive 1500 word comparison of the four scaling methods below.    LeSS  https://less.works/less/framework/index.html Nexus   https://www.scrum.org/resources/scaling-scrum Disciplined Agile Delivery  https://www.scrum.org/resources/scaling-scrum SAFe  https://www.scaledagileframework.com/# Discuss the following for each method 1. Roles – discuss the roles in this method that is not part of Scrum and how they impact the method 2. Processes- discuss any processes in the method that are not part of Scrum and how they are used within the method 3. Artifacts – discuss any artifacts (i.e. product backlog is a Scrum artifact) that are not part of Scrum and how they are used within the method Make sure to use APA style and cite all sources. Grading: Submitted on time Word count is met LeSS comparison includes Roles, Processes, and Artifacts Nexus comparison includes Roles, Processes, and Artifacts Disciplined Agile Delivery comparison includes Roles, Processes, and Artifacts SAFe comparison includes Roles, Processes, and Artifacts

Sales and Monitoring Marketing Outcomes Introduction: Your final project in this course is to create a marketing plan for a hospital. This project will tie together the components of the course. As we moved through the class week by week, we discussed each of the important elements of a marketing plan. Each of these elements is reflected in the ten elements of your plan, as described below. For additional guidance also see Appendix A in the textbook. Description: Your assignment is to write a marketing plan for a hospital. Please prepare a narrative for each section in the approximate length indicated: Description (1 page)  Describe the hospital and the nature of the business. Are you product or service oriented? What is the name of the hospital?? Where are you located? Describe the scope of your business activities. Mission and vision Statements (1 page)  Develop mission and vision statements for your hospital. Environment (2 pages) Detail the macro and micro environments having the most effect on your hospital’s marketing activities. What important trends are occurring in the marketplace? Fully describe the nature of the competitive landscape. Potential Market Segments (2 pages)  List all potential market segments of interest to your organization. Describe them fully using appropriate descriptive techniques including geographics, age cohorts, demographics, and psychographics. Give a rating to each segment for how accessible is is; how substantial it is; and how responsive it might be to your marketing activity. Give reasons for your responses. Target Market (1 page)  Select your target market(s). Why did you choose to serve these markets? Explain your reasoning fully. Product and Services (2 pages)  Review your product and service offering for this market. Where do you wish to take the hospital in terms of the offerings? What specific needs will you be fulfilling? Describe in detail the features and associates benefits of your product(s). Tell me why you feel this will be successful. Pricing (1 page)  Discuss the pricing of your services in a general sense. What goals are you attempting to accomplish with your pricing strategy? Will you be making future pricing adjustments? Detail your thoughts. Branding (2 pages)  Create a brand image for your hospital. Use the elements of value, values, personality, features, and benefits as the basis for creating your proposed brand image. Describe your positioning strategy in light of the competitors in your space. Distribution Strategies (2 pages)  Next, provide your thoughts on distribution strategies. Discuss how your strategy will impact your ability to control your overall marketing effort. Describe an alternative strategy if your primary strategy should fail. Communication Plan (2 pages)  The last element required for this plan is a communication plan. Using all the available tools under the Integrated Marketing Communications discussion, develop a plan to gain the attention, interest, desire, and action of your target. I am available to answer questions along the way. As the Marketing Plan Paper Preview page in Module 1 indicates, each section is related to particular topics in the course. Please do not wait until the last week to begin to write your report. It will be a much better experience to write each section as we cover the material week by week. Format: Submit as a single paper as a Word document or a PDF, following APA style. The total length should be about 16 pages following the guidelines above. Your grade for each item will be based upon the thoroughness and completeness of your discussion; your ability to apply the weekly concepts to a real situation of your own choosing; and your ability to be both creative yet grounded in reality in your thinking. Make the plan a workable real life scenario.

please check the file. Questions: 1. a pragmatic defense of the solution (what must actually be done, and is it reasonable to expect the organization will be able to carry out these tasks? What resources are needed? what are the limitations/weaknesses you must anticipate?) about 1 page 2. an ethical defense of the solution (an optional article by Laura Nash might be helpful in framing your defense; broadly, you must consider intentions, consequences, and ‘character’ (virtue) of actors involved) about 1 page

Write a essay to describe how performance reporting is done in your organization. For a typical project, provide the following information: Is performance reporting built into the project plan? At what points? Who reviews the performance reports? What information is included in the performance reports? What are the key metrics used to gauge project performance? Do you think the process could be improved? If so, in what way?

Download the case study from Blackboard, read it and answer the following questions as succinctly as possible:Go to the U.S. Patent & Trademark Office’s Web site (www.uspto.gov) and look up Patent No. 6004596. Read the patent. After reading the patent are you more inclined or less inclined to side with the Smucker’s point of view?Type “Uncrustables” into the Google search engine and look at the Uncrustables sandwich. Spend a little time reading about the Uncrustables on Smucker’s Web site. Again, after looking over the Web site, are you more inclined or less inclined to side with the Smucker’s point of view?In regard to the arguments espoused by the “critics” of the U.S. patent system and the “advocates” of the U.S. patent system, with which of the points of view do you agree? Thinking as an entrepreneur, use your own words to state why you think the critics or the advocates have a stronger point of view.So what do you think happened? Do you think Smucker’s did or did not receive the patent it was requesting?

The writer should summarize the attached paper and he should include all critical and main points and explain the methodology of it with the least possible similarity(less than 15%). -Report has original elements and a clear potential for making a contribution. -Clearly identifies a gap in existing knowledge. Problem statement is defined -Many previous studies are considered in writing the report. -Citations used correctly. APA formatting guidelines have been properly prescribed to. -Language clearly communicates ideas. Appropriate level of language used.

1. Briefly describe and summarize (in your own words) Mr Jensens famous quote “forces of nature” speech to Howard Beale? 2. Give an example of how the worldwide corporate and finance domination that Mr Jensen spoke of continued today. Name a specific company or corporation that owns and controls several media outlets. How much control does that particular company have over its media content. 3. Briefly summarize Howard Beales “turn off your television set.. turn them off” sermon/speech during his first revised newscast. 4. Did audiences perceive this film as pure satire or fantasy in 1976? How has this film become less of a satire and more of a “prophesy” about the current state of reality television.

Situation You work in the small communication department at Acme Widget Co., a business that sells a wide variety of products including high-quality toys, games, bicycles, sporting goods, and footwear. Acme Widget is based out of a small retail location, but over the past few years, the company’s sales soared as it expanded its business model to include online sales. In that time, the company’s sales more than doubled as its customer base went from local to international. Recently, however, sales have stopped increasing and you are fairly confident that it is due to a lack of internet marketing. You shared this thought with your boss, who agrees but needs additional information in order to approve a new position in the organization for an internet marketing specialist. You would like to take on that role, so your boss needs you to put together a proposal for upper management that explains the value of internet marketing. Your proposal will need to first explain the fundamental concepts of internet marketing, then expand on how they can be applied to the creation of various communications. Your boss believes that you would be an ideal candidate for this position, so it is important that you convince upper management of the value of the role by showing that you are knowledgeable about various internet marketing strategies and concepts. You will also need to include concrete examples of how you might apply some of these concepts at Acme Widget. Your proposal will be in the form of a slide presentation with speaker’s notes. Directions Your boss wants to make sure that your proposal persuades upper management to approve of an internet marketing specialist position. (Since your project must include four examples, it may be advisable to choose one marketing concept. For instance, Acme Widget sells a number of items. You could choose one item that you plan to market to one target demographic, such as advertising sporting goods to teen athletes. This is not a requirement, but it may make creating your examples easier and improve flow throughout your presentation.) As such, your boss has asked you to include the following in your slide presentation: * Introduction: Begin your presentation with one slide that defines internet marketing in your own terms and briefly explains the necessity of understanding internet marketing strategies and concepts in the present-day landscape. * * Fundamental Internet Marketing Strategies: Your boss believes that the following four fundamental internet marketing strategies should be introduced in your presentation with accompanying examples: * * Search Engine Optimization (SEO), Search Engine Marketing (SEM), and Pay-per-Click (PPC): SEO, SEM, and PPC are three critical internet marketing strategies related to search engines. On this slide, define each term and briefly explain how it will benefit Acme Widget to have an employee on the team who understands these critical concepts. * Example: On this slide, provide one example that is relevant to Acme Widget. The example should show how SEO, SEM, and/or PPC can be used to increase online sales at Acme Widget. Briefly explain your rationale for choosing this example. * * Metadata and Keywords: Another critical element related to search engines is metadata and keywords. On this slide, explain how search engines use these concepts to prioritize results. * Example: On this slide, provide one example that is relevant to Acme Widget. The example should show how metadata and keywords can be used to increase online sales at Acme Widget. Explain your rationale for choosing this example. * * Trending Topics: Trending topics are an important piece of internet marketing. On this slide, explain how you could gather information about trending topics through various tools and technologies. Also be sure to elaborate on why you would gather this information and how it could benefit Acme Widget to understand trending topics. * Example: On this slide, provide one example that is relevant to Acme Widget. The example should show how trending topics can be used to increase online sales at Acme Widget. Explain your rationale for choosing this example. * * Titles, Headlines, and Tags to Foster Engagement: A number of different titles are used in internet marketing. On this slide, define titles—including actual/headline, meta-title, and social media title—and describe how they can be used to foster engagement. Explain the benefits and uses of titles in internet marketing. * Example: On this slide, provide one example that is relevant to Acme Widget. The example should show how titles can be used to increase online sales at Acme Widget. Explain your rationale for choosing this example. * * Conclusion: Conclude your presentation with one slide that summarizes key points in your presentation including a discussion of the role of internet marketing strategies in creating effective communications. What to Submit Every project has a deliverable or deliverables, which are the files that must be submitted before your project can be assessed. For this project, you must submit the following: Position Proposal Presentation Your presentation should contain 10 slides (excluding your cover and reference slides) with 1,000 to 1,500 words in comprehensive speaker’s notes. The purpose of your presentation is to persuade upper management to create a position for an internet marketing specialist by defining the role and key concepts and providing specific examples to prove its value. The Position Proposal Presentation must include the following: Describes the value of internet marketing strategies and concepts, including the role they play in creating effective communications Defines SEO, SEM, and PPC and describes their role in internet marketing, creating a specific example to support description Explains the use and importance of metadata and keywords in search engines, creating a specific example to support explanation Explains how and why to gather and use information about trending topics, creating a specific example to support explanation Defines titles including actual/headline, meta-title, and social media title and describes how they can be used to foster engagement, creating a specific example to support description

1. Read the Wall Street Journal, The Economist, or any other major newspaper or weekly publication and select a single article or articles that (1) either report on interesting economic news such as globalization, outsourcing, the IMF, the WTO, NAFTA, the EU, trade, immigration, etc. that can be analyzed by the concepts or models taught in this course or (2) discusses one or more economic issues related to the concepts or models taught in this course. It is OK to use an online economics news article.   Write a THREE TO FOUR page essay analyzing the topic or critique the article from economic perspectives. Essay must be typed and double-spaced, (Times New Roman, font 12). The questions that you may address in this essay may include, but are not limited, to the following: ·        What is the main economic issue? ·        How is the economic issue related to the concepts or models that you have learned from this course? ·        What sorts of arguments/opinions have been discussed? ·        Do you agree or disagree with the analyses/opinions? Why? ·        What argument would you, as an economist, make?   The following is a suggested list of topics. This list is not exhaustive. INDUSTRY STUDY.   For a specific industry, choose a current issue such as deregulation, foreign competition, and the impact of new technologies, mergers/takeovers, changing methods of competition, labor problems, or financial changes. COMPANY STUDY.   Study the recent growth or decline of a particular company or its current position. This topic might include such points as the market structure within which the company grew and now operates, the elasticity of demand for its products, the degree of unionization, the cost structure (degree of fixed cost, economies of scale), the role of advertising, the degree of international competition, etc. INTERNATIONAL ISSUES.  Possible topics are: current economic problems of a particular country, OPEC, the European Union, the U. S. trade deficit, protectionism, U. S. trade relations with Japan or other countries, economic development of a particular country, the World Trade Organization, etc. GOVERNMENT REGULATION.  Analyze some particular government regulation or antitrust policy relative to a specific industry or company or analyze a current regulatory issue (environmental protection, OSHA, the FDA, etc.).   A useful link: Resources for Economists on the Internet: http://rfe.org/  (Links to an external site.) 2. What was the most interesting topic we have covered during the semester? What suggestions you may have to make the class more interesting? What was the most difficult topic/issue? Please provide honest feedback on the course. This was the very first time the course was offered in the district. Your comments/ideas/suggestions will be very useful. for the 2nd question, write about the file.

Today, Green Branch Coffee’s employees began the process of forming a union. The Director of Human Resources wants you to discuss a few important facts about unions so that the coffee shop managers are equipped with detailed information. In a Word document of at least 750 words, answer the following questions:What is the process that employees will use to unionize?How can collective bargaining deliver improvements for workers in the organization?What does a union have to consider regarding a state’s right-to-work laws?