Crisis Management |Get Solution
Please answer these questions: Crisis management for the organization: How should the organization as a whole approach the topic of crisis communication? How can the organization leverage professional communication best practices in general, and in relation to crisis communication specifically? Crisis management guidelines for executive staff: Within the organizational framework, how can executive staff (e.g. the President and CEO) use professional communication to effectively manage the crisis from their end? What should they say internally? Externally? Crisis management guidelines for the communications department: Within the organizational framework, how can communication practitioners (e.g. you) use professional communication to effectively manage the crisis? What role does this department play in preparing communications for internal audiences (e.g. other employees), external audiences (e.g. the media), and for the executives who assume a leadership role in managing the crisis? Remember that #1 -> #2 -> #3 and the process is cyclical: The organization as a whole identifies priorities and sets the framework; the executives lead the way in responding to the crisis; the communications department writes the messages for internal and external audiences and advises #2 and/or depends on #2 to actually deliver the content (e.g. at a press event) Be sure to include 2 in-text citations and a list of references that are formatted in correct APA Style. You must paraphrase or summarize cited material in your own words.
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