[SOLVED] 2-3 Presentation: Roles and Responsibilities of Cross-Functional Departments

Overview

Managing and optimizing brand equity is one of the long-term goals of any organization and thus it is a joint responsibility of all the functional departments. Brand equity is the set of assets linked to the brand. These assets include brand awareness, brand loyalty, and brand associations. Appropriate alignment of key departments with marketing is a key element in the brand management and optimization process.

As the regional marketing director leading a phased marketing strategy to reopen parks after a safety incident, you must ensure key functional departments in the organization coordinate for a smooth reopening of the parks. There is a need for clear, concise, and frequent communication for helping departments understand their responsibilities and their interdependencies with other departments. As a part of your initial analysis about the brand implications, create a presentation to help the departmental heads understand the alignment needs and the roles and responsibilities of the cross-functional departments.

Prompt

In this assignment, you will identify the responsibilities of three functional departments of the organization in the course scenario: sales, operations, and marketing. You will also share the need for alignment between these functional departments to ensure the smooth reopening of the park and to improve brand equity.

Specifically, you must address the following rubric criteria:

  1. Describe the need for alignment among the sales, operations, and marketing departments to ensure the successful reopening of the park. Consider the following key elements (1–2 slides):
    • Interdepartmental communication
    • Knowledge and feedback sharing
  1. Identify and describe the roles of these cross-functional departments and how they can contribute to improve brand equity. Consider the following points for your description (3–5 slides):
    • Sales
      • If the sales department’s primary role is to create individual and group sales for the company, what strategy can they undertake to grow sales considering the current situation? Ground your response in research and rich detail.
    • Operations
      • If the operations department’s primary role is the safety of the guests and employees, what strategy can they undertake to ensure a safe and fun experience for both guests and employees? Ground your response in research and rich detail.
    • Marketing
      • If the marketing department’s primary role is to attract, retain, and grow revenues from the park’s target audience, what strategy can they undertake considering the current situation? Ground your response in research and rich detail.

 

Get solution 

Save More. Score Better
Pages (550 words)
Approximate price: -
r

Why Use Do My Paper Service by MyPaper Support

Quality Urgent Paper Help

MyPaper Support online platform provides the best essay writing and do my paper service ever received elsewhere, thanks to our professional essay writers. Experience gained in the 10+ years of being in the essay paper help industry is also an added advantage.

Do My Paper Service by Professional and Experienced Academic Writers

A lot is done to maintain us as the best essay paper help service provider. Besides owning a degree from a recognized university, a writer must pass the rigorous tests we take them through before they are considered eligible to offer urgent essay paper help on our website.

Affordable Urgent Essay Paper Help

Who said a reliable website should not be cheap also? While it is human nature to associate prices with quality, that does not always work. At mypapersuppport.com, we guarantee you cheap and urgent essay paper help without compromising the quality.

24/7 Do My Paper Service

Whether it is a ‘write my essay for me cheap’ or ‘edit my essay’ order you want to request, always feel free to reach us at any time of the day. Our experts work in shifts to ensure that you access urgent essay writing services at any time of the day.

Plagiarism Free Paper Support

The punitive measures that come with plagiarized content are so harsh, and we understand that. We consequently ensure to write each client’s papers from scratch no matter how urgent the essay is. To acknowledge borrowed content, our quick writer references and cites the work.

Wow Customer Support 24/7

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

We'll send you the first draft for approval by at
Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Samples

Our writers complete papers strictly according to your instructions and needs, no matter what university, college, or high school you study in.

Categories
All samples
Coursework
Essay (any type)
Coursework
Applications of Indigenous Psychology
Undergrad. (yrs 3-4)
Psychology
4
View this sample
Coursework
Guideline for Assessing Numbness and Pain
Master's
Nursing
4
View this sample
Essay (any type)
Case Study: End of Life Decisions
Undergrad. (yrs 3-4)
Nursing
4
View this sample

Our Do My Paper Services

So much stress and so little time? Take care of yourself: let us help you with your tasks. We offer all kinds of paper help services.

Essays

Custom Essay Writing Services

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.

Admissions

Admission and Business Papers

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.

Editing

Editing and Proofreading

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.

Coursework

Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the paper help service offered.