Communications and Media

The Document called (Fabletics APA Style) is what a friend did, it should only be used as an example and not copying. The proposal should be about the same company (Fabletics)

Choose a product or service. Write an advertising plan/pitch. Include the following: Product or service to be sold Target audience and market Budget estimate and sales goals Product attributes and benefits Suggested message Proposed media for campaign – (include why you selected these media, and explain the steps in managing them) Length of campaign Include a discussion of How your advertising strategy worked to communicate the primary message The steps you took in managing your creative process Create a 2 slide Microsoft® PowerPoint® presentation as if you were pitching your advertising plan and present it to the class. For online students, submit your Microsoft® PowerPoint® presentation, with detailed speaker’s notes to the assignment. Format your assignment according to appropriate course-level APA guidelines.

What social factors are involved in eyewitness testimony? Answer in 1-3 paragraphs.

Assignment Content Choose a television/visual advertisement that has caught your attention. The ad will need to convey identifiable values in some manner. Consider the product being marketed through the ad and the values conveyed through the product. Write a 1,050- to 1,400-word analysis that addresses the following: Name of the product being advertised The target audience for the product How placement of the advertisement is intended to reach the audience being targeted Frame-­by-­frame description of the visual and aural action taking place in the ad. What aspects of the ad are meant to catch the audience’s attention? Values being communicated through the advertisement. What values does the company support? (You will need to research the company’s website and publicity documents, such as newspapers to find information about the company’s values.) How the company’s values are reflected in the advertisement. Discuss the use of appeals used in the ad. The social context of the ad. How does the cultural context of the advertisement affect the targeted audiences’ perceptions about the product? Format your assignment according to appropriate course-level APA guidelines.

https://communication.gsu.edu/m-a-in-digital-media-strategies/ Why do you wish to pursue studies with the Georgia State University Department of Communication? Please submit a statement that summarizes your research, academic, and potential professional interest, and which details your intellectual interests as they relate to communication. If you wish, feel free to use the statement to bring information to the attention of faculty reviewers you think is of importance. For example, if your application contains some evidence or special strength or weakness, you might choose to address that in your statement. If your undergraduate or graduate transcripts would benefit from additional explanation (e.g., if you wish to call to our attention your higher grades in communication-related courses, or your record of improvement), then it would be appropriate to add that language to this statement as well.  Overall: why do you wish to pursue studies with the GSU Department of Communication? If you are undecided about the particular direction you wish to pursue, then do your best to specify the general direction you are heading. Waitstaff Soho ATL, Atlanta | August 2018 – present Trained and mentored new wait and host staff. Applied communication and problem-solving skills to resolve customer complaints and promote long-term loyalty. Worked closely with management to improve front-of-house morale. Assistant Event Marketing Dave & Buster’s, Greater Atlanta Area | Oct 2017 – Jan 2019 Recruited 25 corporate and community sponsors. Managed 4 social media accounts using Facebook Business Manager and HootSuite. Created social media marketing campaigns to promote special events; Reached a 17% increase in user retention through social media engagement. Executed promotions such as remotes, events, van hits, and other street team activities. Manager’s Assistant Enterprise Rent-A-Car, Smyrna | Dec 2015 – Oct 2016 Assisted in 12% store revenue increased by ensuring proper underwriting practices to minimize financial loss. Developed and maintained partner relationships with corporate accounts, dealerships, body shops, and insurance agents to become the preferred dealer in the area. Promoted from Manager Trainee to Manager Assistant Sept. 2016. Created a partner incentive program that increased customer referrals by 15%.

the research must include :  Four elements: 1. Introduction 2. Main Body of Text (divided into sub-headings)  3. Conclusion 4. Bibliography   FOR EXAMPLE: For example: INTRODUCTION This essay will assess and critically analyse two/three principal aims and objectives before offering a definitive conclusion on the subject studied. The first aim and objective is to explore the history of media in Russia since the collapse of communism in 1986 …. (and so on). Each aim and objective should correspond to a sub-heading so the first is: Challenges of Regulating Online Journalism in Egypt … as detailed in the introduction. Subsequent aims/objectives should have corresponding sub-headings. This will provide a clear and coherent structure. It’s important that each sub-section flows from one to another, so think clearly what it is you are ‘aiming’ to do. Whilst there are no rules on how many aims and objectives can be listed, in a 1500 word essay it’s advisable to list between two or three. Listing more than three will negatively affect the content of the material resulting in less scholarly depth. TWO IMPORTANT APPROACHES Avoid just ‘telling a story’ and apply a Critical Analysis and Interpretation of Material. USE OF QUOTATIONS Avoid the ‘quote fairy’! In other words when you use quotations don’t just pop it into the text without contextualising it. Ask yourself this question: why am I using this quote? Think critically about the quote, try to LEAD into the quote and REFLECT on it after you have inserted it into the text. For example: [LEAD] One of the main exponents of nonsense and absurdity is the comic Groucho Marx who with his ludicrous moustache and large cigar never failed to make people laugh and often confuse issues. For example, consider what Marx said in relation to art: ‘Well, Art is Art, isn’t it? Still, on the other hand, water is water. And east is east and west is west and if you take cranberries and stew them like applesauce they taste much more like prunes than rhubarb does. Now you tell me what you know’ (Groucho Marx, On A Trampoline, 1912). [REFLECTION] It’s not clear what Marx is stating here but perhaps that’s the point of good old fashioned humour that incorporates the word ‘art’ in the same sentence as ‘applesauce’ and ‘prunes’! You’ll note the quote is separated and indented and this should be applied to quotes over three lines. EMPIRICAL DATA Using research data can greatly add value to an academic essay but you need to use it wisely. Too much data, i.e., too many case studies often results in a very descriptive account with little analysis. When using empirical material try to theorise, analyse and critically interpret it. CONCLUSION Far too many essays do not provide an adequate conclusion. Here you simply and briefly reflect on what you have written and perhaps offer some suggestions for further debates on the topic you have addressed for example: ‘In conclusion, this essay has critically examined the history of Russian media since the end of communism in 1986 ….’.

Choose a product or service. Write an advertising plan/pitch. Include the following: Product or service to be sold Target audience and market Budget estimate and sales goals Product attributes and benefits Suggested message Proposed media for campaign – (include why you selected these media, and explain the steps in managing them) Length of campaign Include a discussion of How your advertising strategy worked to communicate the primary message The steps you took in managing your creative process Create a 2 slide Microsoft® PowerPoint® presentation as if you were pitching your advertising plan and present it to the class. For online students, submit your Microsoft® PowerPoint® presentation, with detailed speaker’s notes to the assignment. Format your assignment according to appropriate course-level APA guidelines.

Assignment Content Choose a television/visual advertisement that has caught your attention. The ad will need to convey identifiable values in some manner. Consider the product being marketed through the ad and the values conveyed through the product. Write a 1,050- to 1,400-word analysis that addresses the following: Name of the product being advertised The target audience for the product How placement of the advertisement is intended to reach the audience being targeted Frame-­by-­frame description of the visual and aural action taking place in the ad. What aspects of the ad are meant to catch the audience’s attention? Values being communicated through the advertisement. What values does the company support? (You will need to research the company’s website and publicity documents, such as newspapers to find information about the company’s values.) How the company’s values are reflected in the advertisement. Discuss the use of appeals used in the ad. The social context of the ad. How does the cultural context of the advertisement affect the targeted audiences’ perceptions about the product? Format your assignment according to appropriate course-level APA guidelines.

What social factors are involved in eyewitness testimony? Answer in 1-3 paragraphs.

https://communication.gsu.edu/m-a-in-digital-media-strategies/ Why do you wish to pursue studies with the Georgia State University Department of Communication? Please submit a statement that summarizes your research, academic, and potential professional interest, and which details your intellectual interests as they relate to communication. If you wish, feel free to use the statement to bring information to the attention of faculty reviewers you think is of importance. For example, if your application contains some evidence or special strength or weakness, you might choose to address that in your statement. If your undergraduate or graduate transcripts would benefit from additional explanation (e.g., if you wish to call to our attention your higher grades in communication-related courses, or your record of improvement), then it would be appropriate to add that language to this statement as well.  Overall: why do you wish to pursue studies with the GSU Department of Communication? If you are undecided about the particular direction you wish to pursue, then do your best to specify the general direction you are heading. Waitstaff Soho ATL, Atlanta | August 2018 – present Trained and mentored new wait and host staff. Applied communication and problem-solving skills to resolve customer complaints and promote long-term loyalty. Worked closely with management to improve front-of-house morale. Assistant Event Marketing Dave & Buster’s, Greater Atlanta Area | Oct 2017 – Jan 2019 Recruited 25 corporate and community sponsors. Managed 4 social media accounts using Facebook Business Manager and HootSuite. Created social media marketing campaigns to promote special events; Reached a 17% increase in user retention through social media engagement. Executed promotions such as remotes, events, van hits, and other street team activities. Manager’s Assistant Enterprise Rent-A-Car, Smyrna | Dec 2015 – Oct 2016 Assisted in 12% store revenue increased by ensuring proper underwriting practices to minimize financial loss. Developed and maintained partner relationships with corporate accounts, dealerships, body shops, and insurance agents to become the preferred dealer in the area. Promoted from Manager Trainee to Manager Assistant Sept. 2016. Created a partner incentive program that increased customer referrals by 15%.